Hat ("Elassona Logotechnia")

[[Pre-order, expected to ship around April 1st]]

Around 2 years ago, we made 30 hats which sold out pretty quickly. Due to popular demand, we have made a run of 50 new hats for those who want one. 

Becoming, like Aphrodite, was born in Cyprus; she speaks Greek re thkiaoule. For this, the back writes: "ἐλάσσονα λογοτεχνία", which pertains to the Greek translation of Gilles Deleuze's book on Franz Kafka—it is the Greek equivalent of "minor literature". This word Elassona is also the word used in Classical music theory for "minor scale", and well, if you have been following Becoming for a while, the word "λογοτεχνία" (meaning "literature")—LOGO-TECHNIC—is just exploding with meaning. 

What are the Techniques of your Logos?
What is the Logos of your Technics? 
Who scratched off the Logo from your Technics? 

Critics have been saying that's what we do, that we do minor literature, and we're super pleased about that. 

The images here are mock-ups, and we will photograph everything properly when we receive the stock, and we will bleach some hats so you can see the resulting colour.